If you have ever wondered how to become famous or how to go viral online, then it's very important that we study from successful people.
I say we, because this matters to me as well, since I am a new singer hoping and reaching for the same caliber of success.
I choose to look at the top famous singers and their marketing strategy of our generation, because apart from our shared interests, famous singers are just too cool. lol
HOW TO BECOME FAMOUS LIKE ARIANA GRANDE – NEW SINGERS MARKETING STRATEGY EXAMPLE OF FAMOUS SINGERS
One of our most astonishing female pop artists of our time is ‘Ariana Grande’ no-doubt. She is our generation’s aftermath of Mariah Carey, Whitney Houston, Janet Jackson and even India arie.
Since I first noticed her on “Victorious”, a Nickelodeon television series for younger audiences, I noticed a charming personality that would grab the audience’s hearts and transform them into lifelong fans. Specifically, the ‘Arianators’ fan club.
She has successfully commanded the attentions of Broadway show lovers, movie, and television watchers, and has even eclipse many other famous singers as a major pop artist.
Today, I want to talk about this major female pop singer ‘Ariana Grande’. We will be looking into how she became one of our favorite famous singers and how you too can become famous just like her.
Studying her rise to fame and the music marketing strategy examples she leaves us, will be as important has being mentored by ‘Ariana Grande’ herself. If you want to become famous as a new singer, a teenager, or a social media influencer then you are at the right place.
WHY SHOULD NEW SINGERS STUDY ‘ARIANA GRANDE’S’ RISE TO FAME? AND WHAT THEY CAN LEARN FROM HER AND APPLY TO THEIR MUSIC MARKETING STRATEGY
As new singers or current musicians, the marketing strategy example of ‘Ariana Grande’, will serve as a real education for our music promotion efforts.
This is a female pop superstar that has reach success as an actress, singer, and a major personality to emulate.
‘Ariana Grande’ is very skillful with her vocals. Since her younger years to her YouTube days, she has shown us her abilities by doing covers of major pop stars and singers.
She doesn’t just hit the most complicated vocal notes; she mimics and leaves no room of distinction between herself and other famous singers. This in-it-self is worthy of studying.
As a musician, if you can manage the skills of ‘Ariana Grande’, I can almost guarantee you that superstardom is in your future.
Teenagers, and aspiring singers have spent a lot of time trying to study her singing technique because like I have said before, having the best product (you) in the music industry is a form of a music marketing strategy that works and saves you a lot of heartache.
In addition to her incredible singing technique, we can also learn about her ability to build audiences (music fans) that are ever-so-eager to see and hear every single detail of her life.
HOW DID ARIANA GRANDE BECOME FAMOUS – THE BACKGROUND STORY OF HOW THE ARIANATORS CAME TO BE
According to source: Wikipedia ‘Ariana Grande’ was born June 26, 1993 in Boca Raton, Florida. She is of Italian descent and she has described herself as Italian American with Sicilian and Abruzzese roots.
It’s important to note, ‘Ariana Grande’, had always wanted to be a major pop star. She had her half-brother, who also wanted the same things, to look-up-to. Her brother was for the most part, during the early stages of ‘Ariana Grande’s’ life, in the limelight in the entertainment industry.
After a proper look into ‘Ariana Grande’s’ life, I was able to see the same patterns followed by both siblings in their pursuit to join the ranks of famous singers, actors, and actresses.
Ariane Grande’s Family
‘Ariana Grande’s’ family was at first living in New York, then they moved to Florida.
After ‘Joan Grande’s’ (Ariana Grande’s Mother) first divorce, she moved to Florida with Frankie Grande (Ariana’s half-brother). She did re-marry but only to divorce again at the time ‘Ariana Grande’ had reached the age of 8.
Joan Grande was already a successful CEO of a company called Hose-McCann Communications. This company manufactured safety and communication tools and equipment.
In addition, Joan Grande has a lot of experience as a dancer, singer, and performer. So much so, that even at the age of 5, she was able to introduce ‘Ariane Grande’ to a music industry manager to highlight her singing abilities.
Around that time, Frankie Grande, was into Broadway musicals, dancing, acting, and singing. Frankie Grande is also very famous and has left his mark as a successful famous personality.
Growing up with such a family, has giving ‘Ariana Grande’ the opportunity to perform in front of large audiences, and major superstar influencers starting from a very young age of 5.
Ariana Grande’s early life
Like her bigger half-brother, ‘Ariana Grande’ was aspiring to become famous too. She has spent almost all of her life singing, acting, and performing.
At the very young age of 8, she performed on a cruise ship along with her brother Frankie, and was even acknowledged by a major star by the name of Gloria Estefan.
She has performed the national anthem in-front of a major audience at the Florida Panther’s Hockey Game.
So, without a doubt, ‘Ariana Grande’ was built to become famous similar to major famous singers, actors, and performers.
Ariana Grande’s rise to fame, most notable moments
I will at this point summarize the notable moments in ‘Ariana Grande’s’ life that led to her success in the entertainment industry because her marketing strategy has already been discussed.
- At the age of 15, ‘Ariana Grande’ was selected to perform in the Broadway Musical “13”. She even sang, very beautifully, at the promotion event for that musical showing.
- Around 2010, ‘Ariane Grande’ was selected to perform as the cast character ‘Cat Valentine’ on a popular Nickelodeon show “Victorious”. This television show had a total of 56 episodes.
- Around 2012, ‘Ariana Grande’ started publishing videos with fellow cast members on YouTube. She had approximately 1 million followers. Her audience and fan base continued to grow as she transitioned into different career paths later-on in life.
- According to source: Fandom ‘Ariana Grande’ was discovered around this same time (2013) by Justin Bieber’s manager Scooter Braun.
- 2013 was a very big time for ‘Ariana Grande’ because it was around this time, she had her own television show “Sam & Cat”. “Cat” is the name extension of the popular name she used in the television series “Victorious” while Sam (played by famous actress ‘Jannette McCurdy’) was another superstar from nickelodeon’s hit television show “iCarly”.
- Also, around the same year of 2013, ‘Ariana Grande’ released her first album “Yours Truly”. From there, she has just continued to dominate the entertainment industry.
Below is a video illustration of ‘Ariana Grande’s’ life before she was famous
ARIANA GRANDE’S NET WORTH AND THE FIRST FAMOUS ALBUM AS A POP ARTIST
*according to source: CelebrityNetWorth – this is ‘Ariana Grande’s’ Net Worth - as of 2021
180 Million (us)
Actress, Singer, Performer, Personality, Philanthropist
DATE OF BIRTH:
June 26, 1993
United States, Boca Raton, Florida
FIRST FAMOUS SONG:
Album – “Yours Truly”
YEARS IN THE PUBLIC
2008 to current
ARIANA GRANDE’S FAMOUS ALBUMS
- Around August 30, 2013, ‘Ariana Grande’ released her first full length album “Yours Truly” which featured appearances by Big Sean, and Mac Miller.
- August 2014, ‘Ariana Grande’ released her second album “My Everything”.
- May 20, 2016 ‘Ariana Grande’ released her third album “Dangerous Woman”.
- Around 2018 to 2019, ‘Ariana Grande’ released “Sweetener” and “Thank U, Next”.
- October 30, 2020 - Present, ‘Ariana Grande’ released her sixth album “Positions”.
TOP 5 - SAD SONGS TO LISTEN TO FROM ARIANA GRANDE
(according to source: NEEDSOMEFUN.NET) I totally agree with these songs being the saddest Ariana Grande songs
ARIANA GRANDE’S INSTAGRAM AND OFFICIAL WEBSITE
‘Ariana Grande’ is someone that has been in the public’s eyes since a young age. She has done an amazing job connecting and building her fan base from job opportunities to career opportunities.
So, yes, it’s no wonder she commands a fan following as large as in the millions spanning from the United States to all-around the globe.
Below is the link to her professional Instagram profile and official website.
Ariana Grande’s Instagram Click Here
ARIANA GRANDE’S OFFICIAL WEBSITE
ARIANA GRANDE’S TOP 10 MOST FAMOUS SONGS
As of this date (6/2021); According to source: Billboard These are 10 famous songs on Billboard’s Global 200 list. (No Particular order)
- “Rain on Me” by ‘Ariana Grande’ and Lady Gaga
- “Positions” by ‘Ariana Grande’
- “34+35” by ‘Ariana Grande’
- “7 Rings” By ‘Ariana Grande’
- “Stuck With U” by ‘Ariana Grande’ and Justin Bieber
- “Save Your Tears” by ‘Ariana Grande’ and The Weeknd
- “pov” by ‘Ariana Grande’
- “Santa Tell Me” by ‘Ariana Grande’
- “Met Him Last Night” by ‘Ariana Grande’ and Demi Lovato
- “Motive” by ‘Ariana Grande’ and Doja Cat
ARIANA GRANDE’S MUSIC MARKETING STRATEGY EXAMPLE TAKEAWAY - FOR NEW SINGERS, TEENAGERS, AND ASPIRING SOCIAL MEDIA INFLUENCERS
If you’ve read any of my previous articles regarding famous singers and how they market themselves in order to become famous, you should have seen the constant theme of dedicated efforts and intention.
Theses celebrities, either from a young age or a certain point in their lives, made the intention of making it big in the entertainment industry and took the necessary actions in-order to show-up in front of their target audiences.
Through planning, connections, and building their fan bases, we are now studying and appreciating them as our famous singers, actors, and major personalities.
This theme is no different, from what we have seen with ‘Ariana Grande’s’ life. She was intentional from the start about becoming a famous person, and through intentional actions and connections she has reached the highest level of superstardom.
So, what has this music marketing strategy example taught us?
If ‘Ariana Grande’ was right next to you, and gave you one tip to becoming famous, what marketing strategy do you think she would recommend?
If you ask me, I believe, she will talk about the importance of building and cultivating an Audience for your music, talent, or your persona.
FOR A MORE INDEPTH UNDERSTANDING OF MARKETING CONCEPTS, BUSINESS PLANNING, AND SEO (SEARCH ENGINE OPTIMIZATION) YOU HAVE TO CHECK OUT MY BOOK.
HOW TO BECOME FAMOUS LIKE ARIANA GRANDE AND WHAT MARKETING STRATEGIES CAN GET YOU FAMOUS
As stated above, I believe the marketing strategy example of building and cultivating an audience, as seen through ‘Ariana Grande’s’ life, is perhaps a very important step.
‘Ariana Grande was someone that continues to build on, and on her different successes and continued to use those fan relationships into her next phase. We’ve seen this in the example of how she transitioned from the television show “Victorious” into a role as “Sam and Cat”.
There was practically no change in her name from these two-television series. It is evident, that the producers of these shows wanted to leverage the past success of “Victorious” and the fans that have become accustomed to the Nickelodeon stars.
Therefore, they continued the same show in a different television series with little to almost no change, so fans don’t lose interest and to recognize the stars as they were first introduced to them.
That is the perfect marketing strategy example of audience or fans building and cultivating (meaning maintain those relationships) solid relationships throughout your career.
Career vs Jobs
The difference between a job and a career is that one is short and non-transferable while a career is life-long and transferable.
For example, if you worked at a construction site for 10 years and decided to become an office employee you were at a job. The skills and years you’ve put in at that construction site, would not put you in a better position as a phone operator.
In the case of ‘Ariana Grande’s’ goal of becoming one of our top famous singers, she knew, she had a career. So, everything that she did from a young age to now, were in preparation of her ultimate goal.
All the skills she learned and developed, and all the connections and fans that she connected with have transferred into her other positions, ultimately her singing career.
For example, singing at a young age in front of major audiences, made ‘Ariana Grande’ extremely comfortable in front of people and large crowds where she had to perform. Heck, she has even performed for our 44th President Barack Obama. Click here to watch on YouTube.
How do you become famous?
I have said it before and I will say it again, first you have to decide that you want it and second you have to put in the work.
In-other words, be intentional and put in the effort. ‘Ariana Grande’s’ life has been the perfect example similar to other famous singers that have made it big in the entertainment industry.
You are going to need connections in the field where you want to succeed. These are the people that will give you a chance and present you to their audiences in order for your name to be known on a massive scale.
Also, you have to develop your skills. If you are aiming to become famous like your famous singer and top female artist, you know the skills you will need. Learn how to write songs by studying those that have written great songs and you can even work with a professional teacher.
Finally, as we have seen through ‘Ariana Grande’s’ marketing strategy, you have to build and cultivate an audience of supporters.
‘Ariana Grande’ and her brother Frankie, knew that getting into Broadway, then getting into television will multiply the number of skills and people (fans) that would support them in their final entertainment career.
Because of her role on television, and Broadway, ‘Ariana Grande’s’ subscribers on YouTube reached a Million very quickly. She transferred the attention she was getting on her television show to her music career.
So, you too can do this. Even if you can’t get on Broadway, or television, or find big name promoters, you can still build and cultivate your own audience.
It starts with you doing something today. You can start and Instagram or YouTube channel and build your audience of people that like what you are doing. The secret then is to form really good relationships with those fans in-order for you to move your career forward.
I like to say, you can get audience members from a lot of places these days. You can do it on Tik Tok, Instagram, YouTube, your own website, your schools, and your jobs.
Then you will need to combine all those audiences (because you have solid relationships with them) and I believe that will be just as large as the amount of people that were watching ‘Ariana Grande’ when she was just ‘Cat Valentine’.
If not, you are still good, because that audience is still large enough to push you to your goal of becoming famous.
I hope this has been a better advice compared to the basic way other people have been answering our question of “How To Become Famous” like our favorite celebrities.
I hope you find this material valuable. If you did, then below are some links you should check out for further reading and supporting our efforts.
I have done a comprehensive overview of the
lessons I've learned about how to become famous. So, I hope you check it out. Your success is my success as well.
- FOR A MORE INDEPTH UNDERSTANDING OF MARKETING CONCEPTS, BUSINESS PLANNING, AND SEO (SEARCH ENGINE OPTIMIZATION) YOU HAVE TO CHECK OUT MY BOOK.